Author Archives: Nathan Egan

Leadership 2.0 – Freesource Keynotes for Morgan State University Doctoral Program

Over the weekend I had the incredible honor and privilege of being the keynote speaker for the Morgan State University Doctoral Leadership Development program.
In front of a crowd of about 90 aspiring Deans, Presidents, and Vice-presidents from the #1 program in the country focused on developing tomorrow’s community college administrators, we held a 75-minute session [...]

Getting more bang out of your blog posts

Blog posts are like Swiss Army knives.  They can be ever so useful in many situations!
Yet many people overlook the inherent value in re-purposing or re-using valuable blog posts. You’ve already invested the time and money in the content, not how about getting more bang for your buck?  Here are some other ways you can [...]

Going viral on LinkedIn

A few weeks ago we featured the amazing story of a young lady on LinkedIn who became a viral sensation by simply asking whether anybody read her status updates. The answer was “yes” to the tune of more than 9,000 comments.
Take a look at the graphic above.  This demonstrates another way LinkedIn clients are [...]

Why every company must take advantage of the “University of Twitter”

I was catching up on some reading and had an epiphany about the important role Twitter is playing as a competitive advantage for my company. While looking through an in-depth “special report” on social media marketing in an international journal, I found that I was already aware of 95% of the information in the article.
It [...]

Non-profits lead the way in social media deployment

We’ve had an opportunity to work with a number of non-profit organizations and it’s always energizing to see their enthusiasm for social media. A new study from the University of Massachusetts Dartmouth Center for Marketing Research may show why. Non-profits are adopting the use of social media much more rapidly than their corporate counterparts.
The new [...]